BetterUp
Founded Year
2013Stage
Series E | AliveTotal Raised
$566.9MValuation
$0000Last Raised
$300M | 4 yrs agoRevenue
$0000Mosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-83 points in the past 30 days
About BetterUp
BetterUp is a coaching platform that focuses on personal and organizational development within the professional services industry. The company provides coaching experiences that utilize AI and behavioral science, aimed at improving individual and organizational performance. BetterUp primarily serves sectors such as corporate leadership, managerial training, and employee well-being programs. It was founded in 2013 and is based in Austin, Texas.
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BetterUp's Product Videos
ESPs containing BetterUp
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The leadership & career coaching platforms market provides software solutions that deliver personalized coaching programs for managers and employees across organizations. These platforms connect users with human coaches, AI-powered coaching tools, or hybrid approaches to improve leadership skills, employee engagement, and job performance. Key features include coach matching, progress tracking, ski…
BetterUp named as Leader among 15 other companies, including CoachHub, Wisq, and 15Five.
BetterUp's Products & Differentiators
1:1 Coaching
Unlimited access to a professional, certified coach helps employees build the skills, mindsets, and behaviors needed to perform at their peak — both personally and professionally.
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Research containing BetterUp
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned BetterUp in 2 CB Insights research briefs, most recently on Nov 3, 2025.
Nov 3, 2025 report
Tech IPO Pipeline 2026: Book of Scouting Reports
Expert Collections containing BetterUp
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
BetterUp is included in 7 Expert Collections, including HR Tech.
HR Tech
6,260 items
The HR tech collection includes software vendors that enable companies to develop, hire, manage, and pay their workforces. Focus areas include benefits, compensation, engagement, EORs & PEOs, HRIS & HRMS, learning & development, payroll, talent acquisition, and talent management.
Unicorns- Billion Dollar Startups
1,309 items
Education Technology (Edtech)
3,429 items
These companies offer tech-enabled solutions that facilitate education and learning for people of all ages, from pre-K to adult and professional education.
Digital Health
12,122 items
The digital health collection includes vendors developing software, platforms, sensor & robotic hardware, health data infrastructure, and tech-enabled services in healthcare. The list excludes pureplay pharma/biopharma, sequencing instruments, gene editing, and assistive tech.
Mental Health Tech
791 items
This collection includes companies applying technology to problems of emotional, psychological, and social well-being. Examples include companies working in areas such as substance abuse, eating disorders, stress reduction, depression, PTSD, and anxiety.
Tech IPO Pipeline
257 items
The tech companies we think could hit the public markets next, according to CB Insights data.
BetterUp Patents
BetterUp has filed 19 patents.
The 3 most popular patent topics include:
- broadcast engineering
- graphical control elements
- graphical user interface elements
Application Date | Grant Date | Title | Related Topics | Status |
|---|---|---|---|---|
12/4/2024 | 4/1/2025 | Graphical user interface elements, Graphical user interfaces, Graphical control elements, Graphical user interface testing, User interfaces | Grant |
Application Date | 12/4/2024 |
|---|---|
Grant Date | 4/1/2025 |
Title | |
Related Topics | Graphical user interface elements, Graphical user interfaces, Graphical control elements, Graphical user interface testing, User interfaces |
Status | Grant |
Latest BetterUp News
Nov 11, 2025
Share this news: Mordor Intelligence has published a new report on the Life Coaching Market, offering a comprehensive analysis of trends, growth drivers, and future projections. Hyderabad, Telangana, India, November 11, 2025 /MarketersMEDIA/ -- Life Coaching Market Outlook The Life Coaching Market size reached USD 3.64 billion in 2025, is forecast to climb to USD 5.79 billion by 2030, and is set to advance at a 9.71 % CAGR. This growth reflects the rising awareness and adoption of personal development services among individuals and businesses worldwide. The Life Coaching Marke t share continues to expand as more professionals and enterprises recognize the long-term benefits of structured coaching. Expansion of Virtual and Online Coaching Platforms Virtual and online coaching platforms enable global access to personalized guidance, offering flexibility, convenience, and broader reach for clients and coaches through digital, on-demand sessions. 2. Increasing Adoption of Coaching Programs by Corporates Organizations are adopting coaching for employee development and wellness, enhancing productivity, leadership, and job satisfaction, while growing corporate participation strengthens the professional foundation of the coaching industry. 3. Growing Focus on Specialized Coaching Areas The market is shifting toward specialized coaching in career, wellness, relationships, and executive areas, offering clients targeted guidance aligned with personal and professional goals for better outcomes. 4. Emergence of Subscription-Based and Scalable Service Models Subscription and scalable coaching models increase accessibility and sustainability, allowing clients ongoing sessions or memberships, ensuring progress and engagement while providing predictable revenue streams for coaching providers. Check out more details and stay updated with the latest industry trends, including the Japanese version for localized insights: https://www.mordorintelligence.com/ja/industry-reports/life-coaching-market?utm_source=marketersmedia Market Segmentation of the Life Coaching Market By Platform South America: Brazil, Argentina, Rest of South America Europe: Germany, United Kingdom, France, Italy, Spain, Russia, Rest of Europe Asia-Pacific: China, Japan, India, South Korea, Australia and New Zealand, Rest of Asia-Pacific Middle East and Africa Africa: South Africa, Nigeria, Egypt, Rest of Africa Explore Our Full Library of Technology, Media, and Telecom Research Industry Reports - https://www.mordorintelligence.com/market-analysis/technology-media-and-telecom?utm_source=marketersmedia Key Players in the Life Coaching Market BetterUp Inc. – Offers personalized virtual coaching and professional development services for individuals and corporate clients worldwide. CoachHub GmbH – A digital coaching platform providing online leadership and career coaching to organizations and professionals. Noom Inc. – Primarily a health and wellness platform that incorporates coaching to support lifestyle, fitness, and behavioral change goals. Thriveworks Counseling – Provides life coaching and counseling services, focusing on mental health, personal growth, and career guidance. Coaching.com Inc. – Offers a platform for coaching management, enabling businesses and coaches to deliver scalable, structured coaching programs. Conclusion The Life Coaching Market trends point to steady growth driven by virtual platforms, corporate adoption, specialized coaching areas, and subscription-based delivery models. The Life Coaching Market statistics reveal a dynamic industry with strong engagement across various client segments and regions. For service providers, focusing on quality, measurable results, and scalable delivery will be critical to capturing market share and maintaining a competitive edge in the evolving coaching landscape. For more insights on Life Coaching Market, please visit the Mordor Intelligence Page: https://www.mordorintelligence.com/industry-reports/life-coaching-market?utm_source=marketersmedia Industry Related Reports: Remote Workplace Services Market The Remote Workplace Services Market reached USD 38.16 billion in 2025 and is expected to grow to USD 127.24 billion by 2030, reflecting a CAGR of 27.23%. This growth is driven by enterprises adopting distributed work models and increasing demand for cloud-based collaboration tools and secure digital work environments. Life Sciences Consulting Market The Life Sciences Consulting Market is valued at USD 34.75 billion in 2025 and is projected to reach USD 54.51 billion by 2030, growing at a CAGR of 9.42%. Market growth is driven by increasing demand for regulatory compliance support and strategic advisory services, as well as the rising adoption of digital solutions and data-driven decision-making in the life sciences sector. Get more insights: https://www.mordorintelligence.com/industry-reports/life-sciences-consulting-market?utm_source=marketersmedia Software Consulting Market The Software Consulting Market is valued at USD 327.59 billion in 2025 and is expected to reach USD 701.90 billion by 2030, growing at a CAGR of 16.3%. The market is driven by increasing demand for cloud migration, enterprise software integration, and adoption of AI and automation solutions to enhance business efficiency and digital transformation initiatives. Get more insights: https://www.mordorintelligence.com/industry-reports/software-consulting-market?utm_source=marketersmedia About Mordor Intelligence: Mordor Intelligence is a trusted partner for businesses seeking comprehensive and actionable market intelligence. Our global reach, expert team, and tailored solutions empower organizations and individuals to make informed decisions, navigate complex markets, and achieve their strategic goals. With a team of over 550 domain experts and on-ground specialists spanning 150+ countries, Mordor Intelligence possesses a unique understanding of the global business landscape. This expertise translates into comprehensive syndicated and custom research reports covering a wide spectrum of industries, including aerospace & defense, agriculture, animal nutrition and wellness, automation, automotive, chemicals & materials, consumer goods & services, electronics, energy & power, financial services, food & beverages, healthcare, hospitality & tourism, information & communications technology, investment opportunities, and logistics. For any inquiries or to access the full report, please contact:
BetterUp Frequently Asked Questions (FAQ)
When was BetterUp founded?
BetterUp was founded in 2013.
Where is BetterUp's headquarters?
BetterUp's headquarters is located at 3100 East 5th Street, Austin.
What is BetterUp's latest funding round?
BetterUp's latest funding round is Series E.
How much did BetterUp raise?
BetterUp raised a total of $566.9M.
Who are the investors of BetterUp?
Investors of BetterUp include Lightspeed Venture Partners, Sapphire Ventures, Plus Capital, SV Angel, Salesforce Ventures and 28 more.
Who are BetterUp's competitors?
Competitors of BetterUp include meQuilibrium, Sounding Board, LeggUP, SkillCycle, CoachHub and 7 more.
What products does BetterUp offer?
BetterUp's products include 1:1 Coaching and 4 more.
Who are BetterUp's customers?
Customers of BetterUp include WarnerMedia, Chevron, Google, VMware and Pernod Ricard.
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Compare BetterUp to Competitors
CoachHub operates in digital and artificial intelligence (AI) coaching within the talent development sector. The company provides coaching programs aimed at improving employee engagement, productivity, job performance, and retention across different organizational levels. CoachHub's services are used in sectors such as manufacturing, finance, retail, logistics, healthcare, and education. It was founded in 2018 and is based in Berlin, Germany.
GrowthSpace is a talent development platform that provides skill development across various industries. The company offers personalized learning experiences, including 1:1 upskilling, team coaching, workshops, and internal mentoring, to assist employees in acquiring skills. GrowthSpace serves sectors that prioritize professional growth and employee development, such as corporate training, leadership development, and diversity, equity, and inclusion. It was founded in 2018 and is based in New York, New York.
Bravely is a coaching and training platform that provides leadership coaching, manager training, and coaching sessions aimed at employee skills and performance. The company works within the corporate training and human resources sectors. It was founded in 2017 and is based in New York, New York.
The Enneagram Institute offers Enneagram personality assessments and resources within psychology. The company provides the Riso-Hudson Enneagram Type Indicator (RHETI) Enneagram test and the IVQ instinctual variant questionnaire. The Enneagram Institute conducts workshops and offers daily reflections through EnneaThought. It was founded in 1997 and is based in Stone Ridge, New York.
Torch specializes in leadership coaching solutions within the professional development and coaching industry. It offers a range of services, including individual coaching, group coaching, and mentoring, all designed to foster leadership skills and drive business performance. Its solutions cater to various aspects of organizational development, such as manager growth, nurturing high-potential employees, and promoting diversity, equity, and inclusion. It was founded in 2017 and is based in San Francisco, California.
Know You More is a coaching and training provider in the professional development sector. The company offers leadership coaching, employee coaching, and training for coaching skills, as well as hosting services for internal coaches. The goal is to foster a coaching culture within organizations. Know You More primarily serves sectors that focus on workforce development and organizational performance, such as healthcare, education, and corporate environments. It was founded in 2015 and is based in Edinburgh, England.
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