Founded Year

2013

Stage

Unattributed VC | Alive

Total Raised

$342.9M

Last Raised

$500K | 4 yrs ago

Revenue

$0000 

Mosaic Score
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

+14 points in the past 30 days

About Iterable

Iterable is a company that specializes in cross-channel marketing platforms within the customer experience and marketing technology sectors. Their main offerings include tools for creating and measuring interactions across various channels. Iterable primarily serves sectors that require customer engagement strategies, such as consumer apps, retail, media and entertainment, and B2B enterprise software. It was founded in 2013 and is based in San Francisco, California.

Headquarters Location

201 Spear Street Suite 1050

San Francisco, California, 94105,

United States

650-683-1194

Loading...

Iterable's Product Videos

ESPs containing Iterable

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

EXECUTION STRENGTH ➡MARKET STRENGTH ➡LEADERHIGHFLIEROUTPERFORMERCHALLENGER
Enterprise Tech / Sales & Customer Service

The marketing AI agents & copilots market provides AI-powered assistants that help marketing employees with day-to-day tasks. These tools can follow natural language instructions given by a human worker. Capabilities range from managing social media channels to creating marketing strategies and content. Most of these solutions use generative AI technology.

Iterable named as Highflier among 15 other companies, including Zeta Global, Braze, and Jasper.

Iterable's Products & Differentiators

    Iterable

    Iterable is a cross-channel platform that powers unified customer experiences and empowers marketers to create, optimize and measure every interaction throughout the customer journey. With Iterable, brands create individualized marketing touchpoints that earn engagement, solidify trust and galvanize loyal consumer-brand relationships.

Loading...

Research containing Iterable

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Iterable in 2 CB Insights research briefs, most recently on Mar 18, 2024.

Expert Collections containing Iterable

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Iterable is included in 7 Expert Collections, including Unicorns- Billion Dollar Startups.

U

Unicorns- Billion Dollar Startups

1,309 items

G

Grocery Retail Tech

831 items

Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.

C

Conference Exhibitors

5,302 items

T

Targeted Marketing Tech

659 items

This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.

T

Tech IPO Pipeline

257 items

The tech companies we think could hit the public markets next, according to CB Insights data.

A

Artificial Intelligence (AI)

20,629 items

Iterable Patents

Iterable has filed 5 patents.

The 3 most popular patent topics include:

  • email
  • artificial intelligence
  • data mining
patents chart

Application Date

Grant Date

Title

Related Topics

Status

10/19/2021

1/30/2024

Database management systems, Property taxes, Email, Social networking services, Data management

Grant

Application Date

10/19/2021

Grant Date

1/30/2024

Title

Related Topics

Database management systems, Property taxes, Email, Social networking services, Data management

Status

Grant

Latest Iterable News

Iterable Appoints Priya Gill as CMO and Nick Beil as Chief Product Officer

Oct 23, 2025

Iterable Appoints Priya Gill as CMO and Nick Beil as Chief Product Officer October 23, 2025 Comments Off on Iterable Appoints Priya Gill as CMO and Nick Beil as Chief Product Officer Former SurveyMonkey and Salesforce executives bring proven experience leading high-performance teams and scaling category-defining products across global markets. Iterable, the AI-powered customer engagement platform, today announced the appointments of Nick Beil as Chief Product Officer, effective November 3, 2025, and Priya Gill as Chief Marketing Officer, effective November 10, 2025. Beil will focus on the strategy and management of all product development and roadmap initiatives, including the recently announced Iterable Nova, the foundation of Iterable’s agentic intelligence suite. He will also oversee Iterable’s technical partnerships. Gill will oversee global marketing strategy, brand development, and demand generation as Iterable continues to expand its reach and scale its market leadership globally. The news closely follows the appointment of former Salesforce executive Sam Allen as Iterable’s CEO. Iterable’s leadership evolution comes at a pivotal moment as the company accelerates innovation and strengthens its position to help customers lead the next era of AI-powered marketing. “I’m thrilled to welcome Nick and Priya to Iterable’s leadership team,” said Sam Allen, CEO of Iterable. “Iterable is entering a new phase of explosive growth. We’ve proven the strength of our platform and the value we create for customers, and now we’re scaling with speed and purpose. Nick’s deep experience building and scaling intelligent, AI-driven products, paired with Priya’s global marketing expertise and ability to inspire high-performing teams, will accelerate our momentum. Together, they’ll help drive innovation, expand our international footprint, and deliver the full power of Iterable to more brands and markets around the world.” Before joining Iterable, Gill served as Head of Marketing at SurveyMonkey, where she led the global organization spanning brand, performance, content, and go-to-market strategy. She drove a company-wide transformation to strengthen market position, unify go-to-market efforts across teams to accelerate demand generation, and modernize the brand’s presence in an increasingly competitive landscape. Previously, she held multiple leadership roles at Box, including Director of Product Growth and Customer Marketing, where she led the self-serve business and drove revenue, adoption, and retention through lifecycle engagement. With a foundation in engineering and experience across product, finance, and marketing, Gill combines analytical precision with creative vision to build brands that drive measurable impact. She holds a Bachelor’s degree in Computer Engineering from UC Irvine and an MBA from UCLA. “We’re at an important inflection point in marketing, where technology, innovation, and trust are converging to redefine how brands grow and connect with their audiences,” said Gill. “Iterable is leading this new era, helping marketers harness AI to accelerate growth, deepen customer relationships, and drive meaningful impact. The opportunity ahead—for Iterable and for the brands we serve—is extraordinary, and I’m excited to join the team, help scale its global reach, and shape the future of marketing.” Before joining Iterable, Beil served for four years at Salesforce, where he was most recently Chief Technology Officer, Tableau, leading product strategy and execution for AI-native analytics and partnering with customers and internal teams to shape a roadmap that solves real-world business problems across industries. At Salesforce, he also served as Senior Vice President and General Manager, Tableau Next, leading product development and go-to-market strategy for the innovation engine focused on reimagining the future of analytics on the Salesforce platform. Beil was also President and Co-Founder of Narrative Science, pioneering a new paradigm in analytics using natural language to turn data into actionable stories. He led Narrative Science from inception to scale-up to acquisition by Salesforce in 2021. Beil holds a bachelor’s degree in Business Finance from the University of Missouri–Columbia. “I’m thrilled to join Iterable at such a transformative moment for technology and marketing, when AI is redefining how businesses understand and engage with their customers,” said Beil. “With a powerful platform, a bold vision for the future, and a deep commitment to innovation, Iterable is uniquely positioned to lead the next era of intelligent customer engagement. I’ve always been drawn to teams that move fast, think big, and build with purpose — and Iterable embodies that spirit. I’m excited to help accelerate our AI strategy and push the boundaries of what’s possible for our customers and the industry.” Iterable powers customer engagement for more than 1,200 brands across more than 50 countries worldwide. Following last year’s launch of its third international office, an R&D hub in Lisbon, the company continues to grow its global presence and workforce to provide exceptional support and strategic partnership in every region it serves. Fueled by growing enterprise adoption, top-tier recognition on G2 and TrustRadius, and accelerating demand for AI that delivers both operational efficiency and strategic advantage, Iterable continues to scale as the trusted platform for modern customer engagement.

Iterable Frequently Asked Questions (FAQ)

  • When was Iterable founded?

    Iterable was founded in 2013.

  • Where is Iterable's headquarters?

    Iterable's headquarters is located at 201 Spear Street, San Francisco.

  • What is Iterable's latest funding round?

    Iterable's latest funding round is Unattributed VC.

  • How much did Iterable raise?

    Iterable raised a total of $342.9M.

  • Who are the investors of Iterable?

    Investors of Iterable include Artisanal Ventures, Charles River Ventures, Blue Cloud Ventures, Viking Global Investors, Adams Street and 19 more.

  • Who are Iterable's competitors?

    Competitors of Iterable include MoEngage, Cheetah Digital, Selligent Marketing Cloud, Movable Ink, Insider and 7 more.

  • What products does Iterable offer?

    Iterable's products include Iterable and 1 more.

  • Who are Iterable's customers?

    Customers of Iterable include Zillow, Calm and Fender.

Loading...

Compare Iterable to Competitors

Optimove Logo
Optimove

Optimove focuses on customer-led marketing within the digital marketing industry. It offers a platform that leverages real-time customer data and AI to orchestrate personalized multichannel marketing campaigns. The company primarily serves sectors such as gaming, retail, and mobile apps. It was founded in 2012 and is based in Tel Aviv, Israel.

Insider Logo
Insider

Insider focuses on individualized, cross-channel customer engagement within the marketing technology sector. The company provides an omnichannel experience platform that integrates a customer data platform (CDP) to facilitate journey orchestration across various channels. Insider's solutions include tools for personalization, predictive marketing, and campaign analytics. It was founded in 2012 and is based in Istanbul, Turkey

Cordial Logo
Cordial

Cordial is a cross-channel marketing and customer engagement platform that automates communication for enterprise brands. The company offers services that include cross-channel messaging, customer data platform capabilities, and journey orchestration, which support marketing campaigns. Cordial serves the e-commerce and digital marketing sectors, providing tools for email, SMS, and mobile app marketing. It was founded in 2014 and is based in San Diego, California.

RedPoint Global Logo
RedPoint Global

RedPoint Global operates in the customer data platform (CDP) sector, focusing on enabling brands to deliver customer experiences. The company offers services that include ensuring data quality, resolving identities, and providing marketers with accurate customer profiles for dynamic campaign segmentation across various channels. RedPoint Global's solutions are designed to integrate with existing marketing technology stacks. It was founded in 2006 and is based in Wellesley Hills, Massachusetts.

MoEngage Logo
MoEngage

MoEngage is a customer engagement platform that provides communication across various digital channels. The company offers services such as customer analytics, cross-channel marketing, web and app personalization, and real-time transactional alerts. MoEngage serves sectors like financial services, media and entertainment, food and beverage, travel and hospitality, and retail and e-commerce. It was founded in 2014 and is based in San Francisco, California.

mediarithmics Logo
mediarithmics

mediarithmics is a Customer Data Platform (CDP) that focuses on marketing personalization and audience monetization. The company offers a SaaS solution that enables real-time segmentation, granular targeting, and omnichannel campaign deployment for various user levels, from beginners to tech-savvy professionals. mediarithmics primarily serves the retail and media sectors, providing tools for data-centric marketing, advertising operations, and data science teams. It was founded in 2013 and is based in Paris, France.

Loading...

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.