Udaan
Founded Year
2016Stage
Series G - II | AliveTotal Raised
$2.154BValuation
$0000Last Raised
$39M | 6 mos agoRevenue
$0000Mosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
+42 points in the past 30 days
About Udaan
Udaan focuses on the trade ecosystem and supporting small businesses across various sectors. The company offers products including fruits & vegetables, and pharma, along with services such as supply chain and logistics operations, and financial products and services through UdaanCapital. Udaan serves small business owners, including kiranas, chemists, hotels, and offices, by providing a platform for wholesale purchasing and inventory management. It was founded in 2016 and is based in Bengaluru, India.
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Research containing Udaan
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Udaan in 2 CB Insights research briefs, most recently on Jan 31, 2024.

Jan 31, 2024
Retail tech in 5 charts: 2023Expert Collections containing Udaan
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Udaan is included in 7 Expert Collections, including E-Commerce.
E-Commerce
11,424 items
Companies that sell goods online (B2C), or enable the selling of goods online via tech solutions (B2B).
Supply Chain & Logistics Tech
4,666 items
Companies offering technology-driven solutions that serve the supply chain & logistics space (e.g. shipping, inventory mgmt, last mile, trucking).
Unicorns- Billion Dollar Startups
1,309 items
Grocery Retail Tech
648 items
Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.
SMB Fintech
1,231 items
Retail Tech 100
200 items
The most promising B2B tech startups transforming the retail industry.
Latest Udaan News
Nov 7, 2025
The paper reveals that nearly half of global B2B turnover will move through online marketplaces by 2030, signalling a fundamental shift in how businesses buy, sell, and pay. The report explains that as digital procurement accelerates worldwide, B2B marketplaces are becoming the new front end of global commerce. This evolution is reshaping the flow of funds and the role of banks in business transactions. “Marketplaces are redefining B2B commerce,” said RS2's CEO, Radi El Haj “Banks that embed real-time, data-driven services into these ecosystems will not only remain relevant but will lead the next decade of growth.” According to RS2's research, investment in B2B marketplaces increased 450% between 2016 and 2022 to reach $6.4 billion. By 2030, 49 percent of all B2B transactions, worth more than $16 billion annually, are expected to take place through online platforms. Rapid expansion in markets such as India and Latin America has driven this transformation, with platforms like Udaan and Tiendanube reporting double-digit growth in 2024 and 2025. The paper highlights how advances in instant payments, account-to-account transfers, and SuperApps such as WeChat, AliPay, Grab, and Kaspi are accelerating the integration of payments and finance within marketplace environments. As a result, businesses now expect real-time, frictionless transactions and embedded financial services alongside procurement. For banks, this evolution represents both an opportunity and a challenge. Traditional banking relationships risk being disintermediated as marketplaces become the central layer between buyers and sellers. To stay competitive, banks must deliver cloud-native API integrations that support ISO 20022 standards and leverage artificial intelligence to optimize payments across multiple rails and currencies. RS2's analysis shows that a bank processing $10 million per day could save up to $4 million per year by implementing AI-driven transaction routing and optimisation. “We are entering an era where B2B marketplaces act as both payment platforms and financiers,” added El Haj. “RS2's orchestration and AI capabilities allow banks to integrate once and operate everywhere, achieving greater efficiency, lower costs, and stronger compliance.” The whitepaper concludes that payments orchestration will become a defining capability for banks as embedded finance expands. RS2's AI-enabled, ISO 20022-compliant orchestration platform enables banks to process multi-currency, multi-rail transactions around the clock while maintaining full regulatory alignment, including FedNow in the United States and PSD3 in Europe. By harnessing transaction data for fraud prevention, cash-flow forecasting, and credit scoring, banks can deliver the transparency and efficiency businesses now demand. To download the full whitepaper, The Rise of B2B Marketplaces and What It Means for Banks , visit: https://www.rs2.com/the-rise- of-b2b-marketplaces-and-what- it-means-for-banks/ For more information on RS2, visit: https://www.rs2.com/
Udaan Frequently Asked Questions (FAQ)
When was Udaan founded?
Udaan was founded in 2016.
Where is Udaan's headquarters?
Udaan's headquarters is located at Survey Number 8, 2 & 9, Sarjapur Main Road, Sarjapur - Marathahalli Road, Bellandur, Bengaluru.
What is Udaan's latest funding round?
Udaan's latest funding round is Series G - II.
How much did Udaan raise?
Udaan raised a total of $2.154B.
Who are the investors of Udaan?
Investors of Udaan include Lightspeed Venture Partners, M&G Investments, InnoVen Capital, Stride Ventures, Lighthouse Canton and 27 more.
Who are Udaan's competitors?
Competitors of Udaan include Infra.Market, CityMall, SOLV, CredAble, Flipkart and 7 more.
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Compare Udaan to Competitors

Khatabook operates as a financial technology company that facilitates business management. It offers a software-as-a-service (SaaS) accounting platform for managing credit via a digital ledger application. It helps small and medium businesses with inventory management, billing and accounting, and tracking transactions. The company was founded in 2018 and is based in Bengaluru, India.

Bikayi is a comprehensive e-commerce enabler that specializes in providing a platform for businesses to create and manage their online stores. The company offers a suite of services including customizable store themes, integrated payment gateways, multi-vendor support, and delivery partner integration, as well as advanced features for digital marketing, SEO, and social media engagement. Bikayi's solutions cater to a wide range of sectors, including food and beverages, jewelry, fashion, electronics, and groceries, enabling entrepreneurs and startups to scale their online presence and sales. It was founded in 2019 and is based in Gachibowli, India.

Dukaan is an online marketplace that provides tools for businesses to establish and manage their online stores. The company offers services including online store themes, payment gateway integration, and third-party plugins. Dukaan serves the ecommerce industry by providing solutions for order management, analytics, and multi-warehouse shipping. It was founded in 2020 and is based in Bengaluru, India.

Jumbotail offers a B2B marketplace and a retail platform that focuses on the food and grocery sector. The company connects mom-and-pop grocery retailers with brands and staples producers, offering a wide selection of products, supply chains, and logistics. Jumbotail also provides fintech solutions, including payment services, access to working capital credit, and a cloud-based retail operating system for small grocery stores. It was founded in 2015 and is based in Bengaluru, India.
Dastgyr is a B2B e-commerce marketplace that provides a platform for buyers to access products from local and international sellers. The platform includes price comparisons and delivery options. Sellers can utilize services related to demand generation, payment processing, and logistics. Dastgyr serves sectors including FMCG, construction, chemicals, and agricultural goods. It was founded in 2020 and is based in Karachi, Pakistan.

Lelong is an e-commerce platform that facilitates consumer-to-consumer and Business-to-Consumer transactions. The company offers various products including electronics, fashion, home and gardening items, health and beauty products, toys, and automotive accessories. Lelong serves individuals and businesses looking for an online shopping experience. It was founded in 1999 and is based in Malaysia.
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